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Jay Hinrichs steps into JCPRD’s new development director position
POSTED: 02/10/2017
A former Greeley, Colo., man with previous ties to the Kansas City Royals, University of Kansas athletics, and the Kansas City Corporate Challenge, has been tapped as the Johnson County Park & Recreation District’s first-ever development director.

Bringing an extensive background in leadership, higher education, business development, athletics, and fundraising, Jay S. Hinrichs started in the new position in mid-January.

“I am very excited to work with such a passionate and talented team of people throughout the entire organization and look forward to great days ahead,” Hinrichs said. “I could not be more excited and proud to join JCPRD. Our focus will be to connect and collaborate with the Johnson County community, build a strategic plan for revenue development, fundraising and program support, and continue the organizational successes that JCPRD has had.”

“Jay is not a stranger to us, having worked alongside JCPRD on the Kansas City Corporate Challenge in the early 2000’s, added Executive Director Jill Geller. “Jay has an impressive resume, and has truly left a legacy at every stop along the way.”

Geller noted that while JCPRD is currently experiencing terrific growth, many needs and desires of the organization remain unfunded, which is where the development director will provide assistance.

“Jay’s responsibilities will be to secure donations through the development and implementation of a fundraising plan,” she said. “He’ll work closely with JCPRD Staff to identify needs and generate funds for facilities and programs, and will support both the Parks and Recreation Foundation of Johnson County and the Johnson County Museum Foundation in their fundraising efforts. Jay will work to identify individual donors, grants, charitable events, marketing opportunities, and corporate investors to assist JCPRD in achieving our goals. He will also serve as a member of JCPRD’s Administrative Team.”

For Hinrichs and his family, the new position also represents a return to the Kansas City area from Aims Community College in Greeley, Colo., where he was the director of physical education and recreation since fall 2014. Prior to that appointment, Hinrichs served nine years as the University of Northern Colorado’s director of athletics leading the institution’s reclassification from NCAA Division II to Division I for its 19 sports programs. He was named Northern Colorado’s Employee of the Year in 2013.

Before moving to Greeley, Hinrichs was an associate athletic director at the University of Kansas and director of KU’s Williams Educational Fund and served 18 years in a variety of senior management positions for the Kansas City Royals, including vice president of business development, the club’s assistant general manager, and director of stadium operations.

Hinrichs holds a bachelor’s degree in personnel administration and psychology, as well as a master’s in business administration from the University of Kansas. He has served the community in a variety of roles, including chairman of the board of directors of the United Way of Weld County, the National Kidney Foundation of Kansas and Western Missouri, and he was previously on the Board of Directors of JCPRD’s Kansas City Corporate Challenge.

Hinrichs’ wife, Julie, is a nurse, and they are the parents of one son, Jared, who is a freshman at the University of Kansas studying sports management.

Hinrichs is currently officed in the JCPRD Administration Building in Shawnee Mission Park, 7900 Renner Road, Shawnee and Lenexa. He can be reached at, or at (913) 826-3448.

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